J-LIVE TOKYO is a next-generation live streaming talent agency for creators who want to take the stage across Japan and Southeast Asia.
For companies and agencies: Business Services →
J-LIVE TOKYO is the “challenger” taking on this enormous market.
The source of that power is the dreams and hopes of our streamers and talent.
※ Top row: TikTok Shop market size (5 major Southeast Asian countries, approx. ¥6 trillion). Bottom row: online social commerce market size by country (6-country total approx. ¥32 trillion). The two figures cover different scopes. Philippines figures are our own estimates.

J-LIVE TOKYO is a team of professionals helping talented individuals from Japan and Southeast Asia shine on the world stage, beyond the barriers of language and national borders.
“I want to grow my fanbase across Asia, not just in Japan.” “I want to be an influencer who connects my home country with Japan.” For creators with ambitions like these, we provide the best possible production strategy and the stage to rise on.
We go beyond the live streaming app itself, building an environment where creators can devote 100% of their focus to expressing themselves.

We push Japanese creators’ accounts to Southeast Asian users, and Southeast Asian creators’ accounts to Japanese users. Accounts are optimized to maximise cross-border fan acquisition.

Through our proprietary network we reach TV stations, media outlets and top local influencers in every Southeast Asian country. Appearances and performances at local events take activity far beyond the live streaming app.

We analyze streaming trends in each country and the characteristics of each platform to design the optimal targeting strategy. Growth built on data, not guesswork.

Multilingual support, guidance on overseas legal and tax matters and more — full support so creators can devote 100% of their focus to expressing themselves.
More than talent management for live streaming — this is J-LIVE TOKYO’s own service line-up. We start with “J-LIVE SHOW” and will roll out the rest step by step.

J-LIVE TOKYO’s official program channel, creating both “a reason to go live” and “a reason to watch right now”. See our streamers and talent shine on TikTok LIVE and other platforms.
Overview | Programme SummaryNeeds a reason — a theme — to keep going live consistently.
Struggles to choose “which live to watch now” from an endless list.
By regularly offering a clear theme that connects streamers and followers, we create both a reason to go live and a reason to watch — and a way to pick a live stream by theme, like a TV program guide.
A two-layer strategy: build the foundation through everyday streaming, then ignite it with battles.

A live program introducing the culture, local food and charms of your hometown. Because the subject is something you already know inside out, preparation is easy — and followers get to enjoy a trip abroad from home.
See program details and participating streamers→
A live program introducing hidden spots, local dishes and regional dialects. Everyday scenery instantly becomes content, and draws passionate support from people in the same region.
See program details and participating streamers→
Live performances themed around “sushi” and “my favorite Japanese food”. After the campaign period, the champion is decided through a tournament-format gift battle.

Live streams themed around “Southeast Asian culture” and “introducing Japanese culture overseas”. A ticket abroad is on the line in a tournament-format gift battle.
※ Each program page shows the program outline together with participating streamers’ profile photos and TikTok accounts. More programs will be added for each stage and each target group.
The following services are launching soon!

Talk directly with the streamer you love!
Coming Soon
Your favorite streamer’s original merchandise — only at J-LIVE SHOP!
Coming Soon
Advance ticket sales for live shows featuring your favorite streamer.
Coming SoonThe biggest reason people choose J-LIVE TOKYO is our proprietary network and know-how, connecting the Japanese and Southeast Asian markets seamlessly.

We don’t stop at a domestic audience. We build a global streaming strategy that puts the fast-growing Southeast Asian markets — Indonesia and others — first.

Our group also operates schools across Southeast Asia. We do far more than teach streaming technique — we draw on years of human development experience to build a mindset and business skills that meet global standards.

We support Japanese talent entering Asia and Southeast Asian talent breaking into the Japanese market, beyond the barriers of language and culture. In a country you don’t know yet, someone from your own country will be right there with you — so there’s nothing to worry about.

We analyze streaming trends in each country and the characteristics of each platform to design the optimal targeting strategy, strengthening cross-border fan acquisition with real numbers.
“Streamer” and “Talent” — two paths to choose from. In this development program affiliated with J-LIVE TOKYO, working creators train undiscovered gems from Japan, Asia and Southeast Asia across every area: Japanese, foreign languages, speaking skills, performance and streaming technique.

“Streamers” who connect with the world through live streaming; “Talent” who shine on stage and on screen. Beyond looks and technique, we design and develop the person, so that fans stay for the long term.
Grounded in Japanese-style thinking, ethics and discipline (MICHIKO33), we sharpen each person’s individuality into a strength, and provide full support all the way through to a structure that sustains their activity after debut.

With a single smartphone, the world becomes your stage. Centred on TikTok LIVE and live commerce, we develop streaming professionals who grow their fanbase and earn from everyday broadcasts.

From MC work and modeling to events and brand ambassador roles. We turn your individual spark into expressive power that shines on stage.

From replying to comments to hosting events — learn the practical Japanese and foreign-language skills that truly land in streaming and on stage, integrated with entertainment.
J-LIVE TOKYO streamers shining beyond national borders. Find your favorite on each of their stages.

Top streamers delivering Japanese culture to Asia. With expressive skills honed at home, they captivate fans across the sea.
View Japanese Talent →
Bilingual streamers bridging Southeast Asia and Japan, connecting two markets: their home country and Japan.
View International Talent →There is never a “sudden contract”. All conditions are explained thoroughly at the interview, and nothing begins until you are fully satisfied.
Send us your basic details from the application page. No CV or streaming experience required — complete beginners are very welcome.
An online interview with our staff. Tell us what you love and what you’re aiming for. We also explain the contract terms and reward structure in detail here.
In our affiliated development program, the “Entertainment Class”, working creators teach streaming technique, speaking skills and languages — staying with you right up to debut.
Debut centered mainly on TikTok LIVE. We keep supporting you with our data and network to win fans in both Japan and Southeast Asia.
Before any contract, rewards, costs and the scope of your activity are always explained in writing. We never move forward while anything remains unclear to you.

J-LIVE TOKYO runs its own studios in Southeast Asia and a network of local bilingual streamers fluent in Japanese. By combining local energy and tempo with the precision of a Japanese MC, we make live commerce seamless — from watching to buying on the spot — for your products and regional attractions.
Yes, absolutely. Most of our streamers started with no experience at all. Our affiliated development program, the “Entertainment Class”, trains you end to end — from streaming technique and speaking skills to languages.
Applications and interviews are free. The reward structure and the terms that apply after joining are always explained in writing at the interview, before any contract, and we only proceed once you agree.
You are very welcome. As an agency connecting Japan and Southeast Asia, J-LIVE TOKYO has multilingual staff to support you. Questions about visas and residence status can also be discussed at the interview.
Your streaming schedule can be planned with your manager to fit your lifestyle. Many of our streamers are school or university students, or hold another job.
That’s no problem. In the Entertainment Class’s Language Communication Class you can learn the practical language that truly lands in a streaming setting (※ there is a fee, but it is kept very affordable). A supporter who shares your native language will be alongside you, so you can relax.
We handle everything as a one-stop service — planning, casting, running the broadcast, and analysis and improvement based on actual sales data. Please start by booking a consultation slot from Contact.
For anyone hoping to become a talent, and for companies considering sponsorship, tie-ups, casting or promotion. You can book a consultation slot or contact us by email.
Emailinfo@jlive.tokyoPlease choose a date and time that suits you from the calendar below.
Whether you dream of becoming a talent or you’re a company looking for a business partner — J-LIVE TOKYO opens the door to your next stage.
Recruitment for streamers who want to make it in Japan and Southeast Asia. Take your talent onto a cross-border stage.
Go to Streamer Recruitment→ For BusinessThrough our streamer network and local studios, we bring Japanese products and services to the Southeast Asian market.
Go to Business Services→